"Our treats are made with 100% all natural ingredients from verified farms across the USA.  We can tell you where our ingredients are grown and produced because quality is one of our highest priorities."

"Etta Says! is an industry leader for it’s meat based treats and unique, innovative chews. Our treats range from highly palatable Duck Jerky sticks to single-source proteins such as Lamb Liver. Etta Says! bagged treats are packaged to engage customers and showcase the quality our brand is built upon. Our packaging has won national awards against Fortune 500 Global Brands. Our chews are unique with the industry’s only hardness scale rating, the Munch-Meter™. Our proprietary Munch-Meter™ allows the consumer to pick the ideal chew for their dog based on hardness level, protein source, and length."


Awarded 2014 New London's chamber new business of the year

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Training Classes

We offer both personal training sessions as well as in a group setting. Group classes start several times throughout the year.

Call for more details as to when the next set will start. 


Who wants a dirty dog? Enjoy a scrub in the tub by our professional groomer Maria. Maybe a fun new hair cut suites your interest? She can do it all. Look on our grooming tab to see all of the services we provide.


Now Carrying....


1406 Handschke Drive, New London, Wi 54961

P:(920)250-5012 F:(920)250-5542


We Support oUr troops

 Discounts available for our service families 






8-12p and 4pm-8pm



Retail Store

Premium Dog Food and Treats

   Click on the brands to learn more


Pet Care Products

We carry shampoos, conditioners, insect sprays, supplements and medicated products.

Click on the brands to learn more

Dogs are our passion


 We offer both short-term and long-term boarding for your pets. We provide a safe and welcoming environment that allows your pet's stay to be as stress free as possible.

Sleepy Creek Pet  Lodge

Toys and Accessories

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Day Care Services

Finally a place to go with your overly active dog. Play and socialize the day away.